Jarred Vyrhof, Vegan & Owner of PMA Foods Cooking at The Basics

Letters To A ‘Vegan’ Foodie: Jarred of PMA Foods Cooking At The Basics

Jarred is Cooking for The Basics!!

You May know PMA Foods or you may know Jarred Vyrhof. If you know either, you know where the best Vegan Cheese around comes from…And when I say the BEST, I mean, whole heartedly, he has the most creative & unique Artisan Dairy Products on the market right now.

I originally met Jarred over a year ago when a vegan client of mine referred me to him to make my vegan dishes more versatile & with a higher quality of ingredients and taste. This was a GAME CHANGER. He not only was able to surprise me with how delicious his cheeses were but how he was able to create new products custom to what I needed!

For a time Jarred ran his own Vegan Café and he has a strong following in addition to supplying places like Funk N Waffles and Strong Hearts.

People love his mac & cheese, Tofu egg Sammie Sandwiches & Tacos. WELL GET EXCITED !!! Jarred is now spending some time working with The BASICS making your favorites and more. I’ve learned a lot over the past year with how to make tasty, quality Vegan Foods.

We’re going to feature a cool. creative menu every week plus add more amazing dishes to our existing Vegan Menu!

Take a look at the Featured Menu of Jarred’s fan favorites he’s offering at ‘The Basics’ this week! Plus!!! Get your 4 Meals for $60 and Vegan Cheese orders in today for delivery Sunday or Monday!!!

Click Here For PMA Foods Products and Our Comfort Foods Vegan Menu Featuring Jarred’s Featured Meals For This Week!

4 Vegan Meals For $60



Thanks for your support as always!

With Love,

Rosalyn J. Peterson


If you are a new member of our amazing little local community of The Basics foodies, you get to enjoy 10% off your first purchase.

Copyright © 2017 The Basics & Comfort Foods, All rights reserved.

NEWCUSTOMER10 Promo Code Terms: The promotion code entitles you to a 10% discount on the purchase of $15 or more on your overall purchase at thebasicssyracuse.com. Offer not valid outside the Syracuse area. Promotion Code is limited to a one-time use only per person. Coupons/Discounts cannot be combined with any other offer. Discount will not be applied to taxes and fees.

We’ve Gone Curry Crazy!

We have had such an amazing reaction to our Thai Coconut Curry Noodle Soup that even my most finicky customers are in love with it. But as savory and complex that soup is, I can’t help but want to add some more curry! Not to the soup, but to our menu. As announced earlier this year we are going to be launching a Caribbean and a Deep South Menu. If you know my story at all…95% of my food originates from my diverse family, background, and what I’ve eaten growing up. So we’ll be adding it to the menu a few dishes at a time. Have fun with it and try new things, I promise you won’t be disappointed! Here’s a peak at the Curry Chicken, Curry Chicken Meatballs, and the Curry Coconut Chicken. I always get hungry talking about this stuff!

With Love,



Featured Meal Of The Week

Hello Food Lovers!

This week we are celebrating Polish Week with a Polish favorite, Golabki! This tasty Comfort Food is made with ground beef, pork, and rice wrapped in cabbage, topped with tomatoes and onions. Yummy right? This dish is often served during the Christmas season and on festive occasions such as weddings and are a featured dish for family reunions amongst Polish Americans. Have a taste of traditional Polish eats this week or just try something new.

When you order 4 meals for $50, you can get 8 packed pigs in a blanket this week only! Don’t miss out!


With Love,


Craft Cocktail Battle: Syracuse’s top bartenders compete in marathon mix-off


SYRACUSE, NY — How to identify the best bartender in Syracuse? A heavyweight Craft Cocktail Battle, of course.

barfour.JPGBartenders participating in Round 3 of the Craft Cocktail Battle at The York in Armory Square on Nov. 8, clockwise from top left: Jeremy Hammill of Scotch ‘n Sirloin; Jordan Davies of The Ridge Golf Club; Rosalyn Peterson of Comfort Foods catering and Lee Bordonaro of The York.

The battle — think a ‘Chopped’-like cocktail-making contest for local mixologists — has been underway this fall. It reaches the third preliminary round 7 p.m. Sunday at The York, 247 W. Fayette St. in Armory Square use this link. Another preliminary round will be in early December, with the finale — and championship round — just before Christmas.

The public can join in. It’s $20 per session to taste, cheer and participate in the judging (and get one free drink and passed appetizers). Music is by DJ Stay Gold.

The idea comes from a group called Ice Cream Social, which is putting it together as the first in what members hope is a series of creative, “out of the box,” events promoting the “hippest venues” in Syracuse.

“Our goal is to showcase local creativity and imagination,” said Chris Bily, a partner in the Modern Malt diner in downtown Syracuse and one of the Ice Cream Social founders. “We started with craft cocktails because creating drinks at a bar fits that perfectly, and lets us promote the many great bars and bartenders we have in town.”

It works like this: In each round, four bartenders face off, in pairs. The two winners from each pair face off in the final match-up of the round.

The bartenders must come up with a drink in 7 minutes — using a secret ingredient selected by the organizers. So far, these have included tarragon, grape jelly, habanero peppers, bread and butter pickle juice — and Gannon’s Mint Chocolate Chip Ice Cream.

A panel of “celebrity” judges — along with a crowd voice vote — determine the winner, based on presentation, flavor and creativity. During each round, the bartenders have 20 minutes to scale the drink up to serve the crowd.

Two rounds have been held so far, all at The York, the new downtown restaurant whose owner, Danny Vault, is a strong supporter of the aims of Ice Cream Social, Bily said.

In the first round, Phil Davoli of Bull & Bear Roadhosue faced Marisa Connelly of SKY Armory and Steve Samuels of Otro Cinco battled James Reed of Pastabilities. Samuels emerged as the winner, and Connelly was the runner-up.

In Round 2, Max Puglisi of Alto Cinco faced Justin LaBrake of World Martini Lounge and Jamie Luzinski of Al’s Wine & Whiskey took on Hannah Cisar of Strada Mia. Luzinski won Round 2, with Puglisi the runner-up.

In Sunday’s Round 3, Jeremy Hammil of the Scotch ‘N Sirloin battles Rosalyn Peterson (of Comfort Foods catering; and Lee Bordonaro of The York) faces Jordan Davies of The Ridge Golf Club.

The final preliminary, Round 4, will likely be on Dec. 6. It features Anna Diaz of Empire Brewing Co, versus Jamie Burton of Arad Evans Inn in the first pairing. The second pairing allows some of the previous runners-up to face each other in a “redemption round,” Bily said.

The final round — and crowning of the champ — should be Dec. 20, Bily said. In all, 14 local bartenders will compete.

Ice Cream Social is planning future events and other ideas, Bily said. Other Ice Cream Social organizers are Eric Hinman of Urban Life Athletics; Scott Friedberg of Gilded Social; Chris Fowler of Syracuse First; Anthony Donofrio of Modern Malt.

“It’s a social thing, aimed at the arts and nightlife in Syracuse,” Bily said. “There’s a lot of potential that we can promote.”

Don Cazentre writes about food, beverages, restaurants and bars for syracuse.com and The Post-Standard. Contact him by email, on Twitter, at Google+ or via Facebook.

Original Post Here

The Basics Grocery Delivery Service In Syracuse


Last week we had a great turn out at our monthly ‘Summer Believers Brunch Series’. The event was sponsored by a new, local company in Syracuse called ‘The Basics’ that delivers basic groceries you need now within an hour. This is something that the city of Syracuse hasn’t been able to experience yet which makes this service so unique. There are a couple of other services that only deliver to the University, but this is where The Basics is different. They deliver to the Syracuse Community at large lipitor medication. This is something anyone can use. There are moms home with sick kids, things you might have forgotten at the store, elderly, or you’d just like to have it delivered rather than hiking out to a grocery store. Whatever the reason, this service will surely help in any instance.

Right now they are offering their service to a limited number of zip codes, but this will expand shortly. If you live outside of the zip code presently being served, and would like to be added to the list before your zip code is opened, you should send an email to info@thebasicssyracuse.com.

In addition to basic grocery delivery, The Basics provides students with the same service plus the opportunity to receive care packages. They are carefully put together for each person especially for them. This is great for students to order or for parents that want to send something special to show they’re thinking about them. What a great idea! These care packages are delivered in person just like The Basics Grocery service but can also be shipped to a student outside of Syracuse and can be customized. Take a look and see for yourself!

Original Article Here

Believe in Syracuse announces board of directors

Believe in Syracuse announces members of its board of directors.

President: John DeSantis, founder of the organization, and holds a bachelor’s degree from Syracuse University. He was employed by the Obama Campaign best site.

Vice president: Paul Colabufo holds a Juris doctor from SUNY Buffalo Law School. He also chairs the Neighborhood committee of the organization.

Secretary: Kathy Speed is a retired supervisor/group leader from the Onondaga County Mental Health Department. She is also the interim chair of the education/community service committee.

Sergeant at Arms: Esther Zorn is managing broker at Exit Eagan Real Estate. She holds a bachelor’s degree in journalism and international relations from Syracuse University.

Treasurer: Brian Burns has 22 years of administrative and program oversight of not-for-profit corporations and an NCAA Division III athletic program. He also serves as treasurer for the NYS Collegiate Rowing Coaches Association.

The following are serving as board members:

Rosalyn Peterson is the owner of Comfort Foods, a catering business and The Basics, a grocery delivery business. She also chairs the marketing/development committee with the organization. Peterson holds a degree in marketing from Nichols College and a degree from Syracuse University in communications and rhetorical studies.

Brian R. Byrnes, P.E., is a structural engineer at St. Germain and Aupperle Consulting Engineers. He also chairs the Pro-Syracuse committee with the organization. Byrnes holds a bachelor’s degree from Syracuse University in civil engineering.

Matthew McArdle, CPA, is a certified public accounting and a manager at DiMarco, Abiusi & Pascarellla. He holds a degree in accounting and finance from Syracuse University.


Original Article Here

New Grocery Service Delivers ‘The Basics’

launched just a few weeks ago. As Alexa Green explains, it’s an easy and convenient alternative to heading to the store.

SYRACUSE N.Y. — It’s a scenario many have been in: Coming from the grocery store only to realize you forgot an item on the list.

“You know you’re in the middle of baking and I forgot the vanilla, or the flour, or you have people at your house and you forgot coffee or creamer, or orange juice, or whatever and you need someone to just bring it to you,” said Rosalyn Peterson.

But a new service, The Basics, is here to help by focuses on delivering food staples such as milk or eggs straight to your door — all in less than an hour.

“I just wanted to do something simple, not complicated or too large to understand, something very simple to understand. You can get the basic things you need. If you need them in a pinch or you just don’t feel like going out, and they’re there lipitor medicine. And you get them within the hour you don’t have to worry about it,” said Peterson, the company’s founder.

The service doesn’t charge for delivery, but does mark up. It is currently available in the city of Syracuse and some surrounding suburbs. College care packages are another option — they can be delivered to Syracuse University of Le Moyne students.

“Who doesn’t want to receive a care package at school? Even if I could have ordered it for myself and have a pretty care package of stuff that I needed? I would have loved that,” said Peterson.

Currently there are about 50-60 items available on The Basics service, but Peterson says that list is going to grow over the next few weeks.

If you would like to learn more about the grocery service, click here.


Original Story Here